Certificate in Professional Marketing

WHO IS THE CERTIFICATE LEVEL FOR?

CIM Certificate in Professional Marketing is for those aspiring professional marketers who wish to gain knowledge and skills to succeed and progress within a career in marketing. Some typical job titles of those studying this qualification may include: marketing executive, marketing officer, marketing communications executive and communications specialist.

QUALIFICATION OVERVIEW

Learn about the role of marketing in the organisation and the key concepts that underpin the activities of the marketer. Gain the knowledge and skills to plan and implement successful campaigns that deliver real results for an organisation. Understand that customer loyalty, the customer/user experience and customer insight are the core of achieving optimum satisfaction and retention.

COURSE DELIVERY

COURSE FORMAT: DISTANCE LEARNING

  • We have Online Learning Course Leaders who will help you get started on your studies, work out a personal study plan, and help you keep your studies on track.
  • The full college study package: study guides for each module, handbooks covering key marketing topics, full access to the College’s unique Learning Zone; recorded taught lectures from our Cambridge evening classes, and model study plans for each module.
  • A specialist tutor for each module, who can answer your questions and comment on one full draft of your assignment or exam practice questions.

HOW WILL IT BENEFIT YOU?

  • Get a unique opportunity to blend practical skills and academic understanding
  • Improve your global competitive advantage, increase your confidence and employabilty
  • Keep up with the latest trends and stay ahead in your field
  • Get the invaluable opportunity to network with other marketers
  • CIM qualifications are recognised by businesses all over the world

ONE OF THE KEY BENEFITS OF ONLINE LEARNING IS THE FLEXIBILITY:

start when you want
study from any location worldwide
set your own pace

QUALIFICATION STRUCTURE

CIM Certificate in Professional Marketing qualification have a flexible structure which have been designed to meet the needs of today’s professional marketer. Each module can be taken as an individual award or combined into the full qualification comprising two mandatory modules plus one elective. To achieve the Certificate in Professional Marketing, a pass in both mandatory modules and one elective module is required:

 Applied Marketing 

(mandatory module)

Planning Campaigns

(mandatory module)

Customer     Insight

(elective module)

Marketing   Techniques

(elective module)

 Applied Marketing 

(mandatory module)

 Applied Marketing 

(mandatory module)

 Applied Marketing 

(mandatory module)

 Applied Marketing 

(mandatory module)

For more information:

CIM Certificate Brochure

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TO DISCUSS OUR CIM QUALIFICATIONS:
office@ihr.bg
+359 2/ 434 10 93 | +359 2/ 858 87 16